Looking ahead to 2023, we predict a transition away from traditional luxury hotels and toward more accessible, sustainable, and affordable choices. More than ever before, the guest experience will be individualised. 

• Hotel design in the future will become more individualised, adaptable, and intelligent. It will be a dynamic environment that responds to visitors’ personalities and wants while developing relationships with the community to provide them with a deeper feeling of belonging in the region they are visiting. 

• Personalization of services is the most recent trend in the hospitality industry. Hotels are also taking an “adaptive” approach to programming, which entails providing different sorts of experiences based on where you are on the property or how much time you have available for your visit. 
• As we confront more environmental concerns every day, sustainability is becoming a top priority. As a result, a large part of the hotel business engages in Go Green initiatives to reduce negative environmental effect. This was beneficial to both the environment and companies. It attracts and invites additional hotel guests. Customers are also more inclined to pay for items and services from firms that embrace sustainability. 
• A new hotel design trend is clearly: hotels with an emphasis on the outdoors. The outdoor hotel concept is gaining traction as hotels are being developed to accommodate outdoor activities such as hiking, bicycling and others. 
• The family is important to the future of hospitality. We’re seeing more and more families travelling together, and this trend is only likely to increase.